Growing Digital Podcast Episode 1 | From Granular Data to Real Life Profits in the Primary Sector with Rob Bensley
Podcast
March 11, 2025
Rob combines his tech expertise with a passion for data and business growth. He joins Mike and Cody to discuss his experience developing solutions for both the primary sector and commercial industries, along with the links between the two.
Spraying apples for diseases like black spot based on real-time disease risk, rather than a fixed calendar, isn’t a new idea in horticulture. But modern technology, improved disease models and better forecasting are now letting growers fine-tune their spray timing – cutting back on unnecessary applications while making the sprays they do use more effective. Could you be spraying better?
Winter might feel like the quiet season on the orchard or vineyard, but for savvy growers it's one of the most strategically important times of year. Decisions you make around dormancy management, pruning hygiene, pest monitoring and crop planning can have an outsized impact on what you harvest months down the track. We've spotlighted six vital ways MetWatch can support orchard planning in winter.
HortPlus has today announced key appointments to its senior leadership team as the New Zealand agri-tech company positions itself for growth and international expansion. Director Mike Barley has been appointed Chief Executive Officer, Cody Ellingham has been named Chief Strategy Officer and Bailey Jewell has taken up the position of Chief Technology Officer.
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